How To Get And Improve Product Images And Video For Your Ecom Store To Boost Sales

July 15, 2025

Try Creating Your Own Product Photos & Videos

📷 How to Get (and Improve) Product Images for Your Ecom Store — to Actually Boost Sales

Input Image

Caspa AI Output Image

pink-skincare-tubmodel-with-pink-skincare-tub-in-modern-kitchen

👉 Try Caspa AI

Introduction

In eCommerce, images sell. For ecommerce store owners - especially new founders from underrepresented communities - quality visuals are your greatest advantage.

At eCommerce Education, we empower you to build stores that look professional, convert faster, and grow without huge budgets.

That starts with mastering your product images.

We’ll walk you through where to get great visuals and how to instantly improve them using AI tools like Caspa AI. Let’s make your store look like a brand worth buying from.

🔥 Why Product Images Matter

Your product photos are your first impression. They:

  • Influence purchases: People decide within seconds whether they trust your store.

  • Impact SEO: Google ranks product pages with optimized images.

  • Drive ads: You can’t run winning TikTok or Instagram campaigns without scroll-stopping visuals.

Yet most dropshippers reuse generic supplier images and leave money on the table.

📥 How to Get Product Photos (Fast)

Here are 5 solid ways to gather initial images:

1. Supplier-Provided Images

Great starting point. Grab visuals from AliExpress, CJ Dropshipping, or your private vendors.

2. Customer Reviews

Sites like AliExpress often include photo reviews - real and trustworthy. Use them as UGC-style content.

3. Hidden Images from Supplier

Many vendors have additional images not posted publicly. DM them for extras.

4. Competitor Research

Look at top stores in your niche. What image styles are they using (angles, backgrounds, lifestyle shots)? Reverse-engineer.

5. Order a Sample

Best for serious sellers. Use your phone or an AI tool like Caspa to create branded, original shots.

🚀 How to Improve Product Photos

Here’s where you leap ahead. Let’s take those raw images and make them scroll-stopping:

1. Remove Backgrounds Automatically

A clean background puts focus on your product.

Use Caspa AI to upload bulk images, remove backgrounds, and generate professional lifestyle photos in seconds.

"No Photoshop. No freelancers. Just drag, drop, and post."

2. Compress File Sizes

Fast sites convert more. Use tools like TinyPNG or Shopify apps to keep image quality high and load time low.

3. Show Multiple Angles

The more people see, the more they buy. Use side views, closeups, and real-world use cases. You can even use video to bring the images to life on your storefront or social media.

Input Image

Caspa Output Image

Caspa Output Video

white hoodies, plain backgroundmixed race woman wearing white hoodie

👉 Try Caspa AI

4. Add Lifestyle Images

This is your brand's vibe.

Caspa lets you generate lifestyle scenes (e.g. your mug on a kitchen table, your hoodie on a model) even if you never take a photo yourself.

5. Rename Image Files for SEO

Google can’t see images, but it reads filenames. Instead of img123.jpg, rename it pink-satin-robe-front.jpg.

6. Write Alt Text

Make every image searchable and accessible. Example: “Close-up of silver teardrop earrings on model”

🛠️ Tools We Recommend

🎯 Caspa AI: Your AI Visual Assistant

Caspa was built for eCommerce sellers to generate product-ready images at scale. Use it to:

  • Remove and replace backgrounds

  • Lifestyle photos and videos with human models interacting with your products

  • Match your brand aesthetic

  • Store, edit, and publish product images faster than Photoshop or Canva

No creative team needed. Just upload, click, and go.

💡 Turn Product Photos Into Marketing Content

Great images don’t stop at your product page. Here’s how to squeeze more value out of every visual:

  • Instagram Reels: Turn lifestyle photos into trending short videos

  • Pinterest Pins: Post collages and inspiration shots

  • Blog Content: Write how-tos that include visuals (like this one!)

  • Ads: Test 3-5 variations using different angles and backgrounds

Bonus tip: Caspa’s batch editor lets you test dozens of image variants — ideal for A/B testing creatives.

✅ Key Takeaways

  • Product visuals can make or break your ecommerce sales.

  • Start with what you have, then enhance using AI tools.

  • Caspa AI gives you studio-quality visuals without the studio.

  • Invest in SEO-friendly image names + alt text for organic traffic.

  • Use your product images in marketing campaigns across every channel.

Final Word from eCommerce Education

You don’t need a $10,000 budget to look like a brand worth buying from. With the right tools - and some creativity - you can build a store that competes with the big players.

🚀 Ready to make your store look legit?
👉 Try Caspa AI

At eCommerce Education, we’re here to help you succeed on your journey. Whether you’re starting from scratch or looking to elevate your store, tools can help you create a polished, professional online presence that drives sales.

Try Creating Your Own Product Photos & Videos

Ecommerce Education

© 2024